Teal blue header with other colors as accents. Circular picture of woman in bamboo forest with arm up to sky with words to the left on the teal blue banner saying "Activism in Outdoor Recreation."

Outdoor recreation is home.
It is a return.
It is not an escape, but a responsibility.

See featured activists in the outdoor recreational space here.
Read about how and why they are making impacts for lasting change for the Earth and the people on it.

Ashton R 10/8/24 Ashton R 10/8/24

Andrea Kelly

Andrea Kelly is the founder and CEO of Make Plus Equal - a company that helps advise outdoor recreational companies on the topic of size inclusion. Andrea has a professional background in working with major outdoor brands and noticed a misalignment in brand output and product need regarding size availability for outdoor clothing. Featured in Outside Business Journal as one of The 20 Most Influential People in the Outdoor Industry in 2022, Andrea advocates for all sizes in the outdoors and educates brands on how and why this issue benefits not only the customers but the companies’ bottom lines.

Outdoor recreation is home. It is a return.It is not an escape, but a responsibility.

Andrea Kelly

Keep it wild. Keep it caring.

Outdoor recreation is home.
It is a return.
It is not an escape, but a responsibility.

Keep it wild.
Keep it caring.